Dockside Medical Hub
Building local search visibility and a clear patient journey for a growing medical centre.
Project at a glance
- Client
- Dockside Medical Hub
- Industry
- Healthcare
- Market
- Australia
- Business
- Medical centre
What Dockside needed
As a medical hub offering several services, Dockside needed each service to be easy to find on Google and Maps, and a website that guided patients to the right appointment.
Our work
- Mapped search demand for each service the centre offers
- Created and optimised service and location pages
- Optimised the Google Business Profile and local listings
- Implemented healthcare schema so search and AI tools understand the services
- Wrote patient-friendly content in line with AHPRA advertising guidelines
Dockside now has a search-ready structure for every service, giving patients a clear path from search result to booking.
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