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Case study · Healthcare

Aspley Family Medical Practice

A patient-first website and local search presence for a family GP clinic in Aspley, Brisbane.

Project at a glance

Client
Aspley Family Medical Practice
Industry
Healthcare
Market
Brisbane, Australia
Business
General practice (GP clinic)
The challenge

What Aspley needed

The practice needed a modern, easy-to-update website and stronger visibility for local searches such as 'GP Aspley' and 'doctor near me', so new patients could find them and book quickly.

What we delivered

Our work

  • Designed and built a CMS website that the practice team can update themselves
  • Structured service pages for each area of care offered at the clinic
  • Optimised the Google Business Profile with services, hours and photos
  • Added local SEO foundations: schema markup, suburb keywords and citations
  • Made booking and calling the clinic easy from every page on mobile
Outcome

The clinic now has a professional online presence that clearly explains its services and makes it simple for local families to book.

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